Published on Jun 30, 2025
I know why you're here. You’re here to find out which Smart Link platform is worth your time (and money) as a music artist or manager. Whether you’re trying to get fans to pre-save your next drop, push streams through paid ads, or just stop throwing away traffic without tracking it, this breakdown covers it all.
We compared the top four: Feature.fm, Linkfire, Toneden, and Hypeddit. Here's what we found.
Smart Links are landing pages that collect all your streaming, social, and merch destinations in one shareable URL. They're essential for tracking conversions, collecting fan data, and looking professional when sharing music online. But not all Smart Links are created equal.
Below is a side-by-side look at which platform offers what. ✅ means it’s available, ❌ means it’s not, and 🟡 means limited or flawed in some way.
Why it wins:
It does (almost) everything. From bio links and bounce redirects to territory-based sorting and fan messaging, Feature.fm gives you real tools that can power your entire funnel, from discovery to fan retention.
Pros:
Clean interface
DSP-focused tools
Full data collection with Pre-saves
Fan messaging + email integrations
Bounce redirects for loss prevention
Cons:
Analytics are just "good" — not great
Still missing direct streaming insights like Linkfire
Personal Note:
I’ve used Feature.fm for over a decade. In the early days, support was slow. That’s no longer the case. Old links I bought still work, stats included.
Why it’s powerful:
Linkfire is your go-to if you care deeply about attribution and understanding which links actually led to streams. It offers deep integration with DSPs and returns data most other platforms don’t, including some streaming metrics.
Pros:
Extensive DSP support
Streaming insights across Pandora, YouTube, and Apple Music
Good for enterprise campaigns
Cons:
Historically painful customer experience
Contract terms can be confusing
Limited integration with email systems
No access to Tag Manager or Google Analytics
Personal Note:
Great platform, poor experience. I lost all my links after canceling because I didn’t want to pay out a contract I thought was monthly (it's like hitting the cancel button on Netflix and being required to pay for 3 more months). No option to upgrade from the dashboard during a trial - experienced this testing a new version of the service years later. It’s more corporate than creator-friendly.
Why it’s not recommended:
Once a decent URL shortener with fan-gating actions. Now? Unreliable. The platform suffered a massive issue that killed thousands of links and didn’t notify users.
Pros:
Fan actions like follow, play to unlock, save, etc.
URL shortening and custom CTAs
Cons:
Lost credibility due to technical breakdown
Limited store support
No streaming or email integrations
Personal Note:
They killed their domain without notice. My links all broke. Never again.
Why you might use it:
You're broke and need something free to test an ad. That’s it. Hypeddit gets the job done in the most minimal way possible, and punishes you if you ever cancel.
Pros:
Offers basic pre-save and contest tools
Free option available
Email capture on Pre-save
Cons:
Hides performance data if you cancel
No CTA customization
Doesn’t support full analytics or integrations
Personal Note:
Functional, but stingy. You’ll get just enough to run ads and no more.
If you’re serious about growing your streams, collecting real fan data, and building a system that scales, Feature.fm is your best bet. If you’re a data nerd or running high-level ad campaigns, Linkfire might edge out for you — just be prepared to deal with their old-school structure and the cost.
As for Toneden and Hypeddit? Think twice before you build anything long-term on either.
Feature | Feature.fm | Linkfire | Toneden | Hypeddit |
---|---|---|---|---|
Bio Links | ✅ | ✅ | ❌ | ❌ |
Pre-saves (All Data) | ✅ | 🟡 Some | ✅ | ✅ (Email only) |
Future Save | ✅ | ❌ | ❌ | ✅ |
Release Auto-route | ✅ | ✅ | ❌ | ❌ |
Contests | ✅ | ✅ | ✅ | ❌ |
Tour & Podcast Links | ✅ | ✅ | ❌ | ❌ |
URL Shortener | ✅ | ✅ | ✅ | ❌ |
Auto-gen Store Links | ✅ | ✅ | 🟡 | 🟡 |
Custom Store Integration | ✅ | ✅ | ✅ | ✅ |
Custom CTAs | ✅ | ✅ | ✅ | ❌ |
Channel Management | ✅ | ✅ | ✅ | ❌ |
Conditional Redirects | ✅ | ✅ | ❌ | ❌ |
Bounce Redirect | ✅ | ❌ | ❌ | ❌ |
Territory Management | ✅ | ✅ | ❌ | ❌ |
Fanbase Messaging | ✅ | ❌ | ❌ | ❌ |
Analytics | 🟡 Good | ✅ Great | 🟡 Ok | 🔴 Limited |
Email Integrations | ✅ Full | 🟡 Limited | ❌ | ❌ |
Retargeting Pixels | ✅ | 🟡 (No GTM) | ✅ (No GTM) | 🟡 (Limited) |
Streaming Insights | ❌ | ✅ | ❌ | ❌ |